always at your service.
So, what's that mean? I've been asked this a few times since January 2010 when I began my real estate career. A literal definition is that I will always be approachable, honest, responsive, and timely with the sales services I deliver for clients. But there's more to it....
It's all about you. You won't see big headshots of me in my advertising or promotional materials (only here so you can see what I look like!). This isn't about me being the #1 Realtor, broadcasting sales awards, or other egocentric motives. My approach is simple. It's about getting results for you. Selling or buying a home is a major milestone in your life and helping you make informed and confident decisions when selling or buying is ultimately my goal. Being transparent, factual, and watching out for your best interest is my fiduciary responsibility to you. Expertly guiding you through the often complex process and emotions of a real estate sale while making the experience as smooth and enjoyable as possible.
100% Service Guarantee. You will always deal directly with me. Call and I'll answer. Email or text and I'll respond. I'm not part of a "real estate team" and don't aspire to operate a high volume business. I limit the number of clients I work with at any given time so I can deliver the very best personal service that's backed by a 100% Service Guarantee. If you're not satisfied with my service during the process of selling or buying a property, then I will make it right or respectfully terminate any binding representation agreement.
Local expertise. Born, raised, and educated in Kingston I have intimate experience with our community and understanding of the forces at play in the local real estate market. My education at Queen's University (Bachelor of Honours, Geography; Master's Degree, School of Urban & Regional Planning) has provided me with the skills and knowledge to give you an advantage when selling or buying real estate. Including perspective on current market conditions and trends, local planning and development issues, zoning by-laws, site analysis, home construction and design, transportation networks, school catchment areas, and demographics.
Your marketing advantage. Prior to my real estate career, I spent nearly 15 years in the corporate sector. Most prominently as Marketing Manger, Honda Canada Inc. for Motorcycles, ATVs, and Power Equipment and Marketing Manager, Suzuki Canada Inc. in the Recreational Products Division (motorcycles, atvs, marine). My role at both of these corporations was to direct marketing departments in the development and execution of advertising and promotions across Canada. Needless to say, I have extensive experience with all types of marketing and media, and leverage this corporate expertise to craft the best promotion campaign to get your property sold for maximum return.
Did you know that over 90% of home buyers search for properties on-line? On-line promotion is by far the most effective marketing today to reach quality buyers and dynamically present your property. Unlike traditional media (newspapers, magazines, flyers) that are "shotgun" marketing with no true measure of effectiveness, on-line promotion can be very targeted, reaches consumers on desktop and mobile devices, and viewership is measureable. When you list your property with me, I will craft a Custom Marketing Campaign based upon on-line promotion for dynamic presentation of your property, including: quality digital photo album, video tour, carefully crafted positioning statement, detailed specifications, walk-score and location mapping. Your property receives broad on-line exposure as a full MLS listing on realtor.ca, sutton.com, and is given top priority as a Showcase Property here on myhomekingston.ca. Your Custom Marketing Campaign will have the added punch of targeted promotion on Social Media Platforms - Facebook, YouTube, Twitter, Instagram, Linked-In. Modern marketing with superior promotion to get you results.
Simply put, "always at your service" is my commitment to you. Taking care of your needs and objectives ahead of all else. I'm always available when you'd like to discuss. Coffee is on me!